We promise to create a unique
POWERFUL BRANDING EXPERIENCE
Ourea is one of the leading branding & PR agency in Kochi, Kerala. Our Branding vertical has created business & personal portfolios for various brands across the globe providing memorable experience by understanding the customer journey targeting right audience at the right time with the right message !!We strategise to position your brand with esteemed reputation aligning with perfect PR approaches.
From creating brand collaterals to brand positioning & management , Ourea has maintained its legacy in being the best branding company in Kochi ,Kerala through its expertise brand models and mind blowing brand strategies for both Personal & Corporate branding.
Our branding services
We build, strengthen and nurture brands.
Want to nourish your brand? We are here to help you in efficacy. We, at Ourea build, strengthen and nurture brands for the purpose of positioning it rightly.
For this, we get into the detailing of the brand through a 360-degree structure wherein we discover the brand potential through a thorough-based research pool in our system, after which aim to position the brand with a strategised conceptualisation. The implementation involves a creative, yet effective designing of collaterals, after which, the brand is released into the market through planned PR methods and monitored now and then.
You cannot miss such an opportunity to position yourself in the market, but with us, you can be assured. We are the top branding company/ agency in Kerala to provide a complete solution for all your branding requirements.
Our branding services
Ourea is the top notch branding agency in Kochi, Kerala providing all kinds of corporate and personal branding services that attracts your targeted audience making your brand visible.
Branding for Corporate Honchos
Every corporate firm needs to be branded in the most professional way as the reputation precedes itself. Corporate branding gives customers an insight to a business and helps them identify a wide range of product offered over time. Effective branding allows marketing the product to the consumer through a thorough understanding of the product’s quality, reliability and purpose. At Ourea, we help you position your brand in the a professional yet suited way.
Build your Personal Brand
Creating a personal brand can be a daunting, mythical task. Most businesses go kaput because they get lost in the process is to not know where to start. Personal branding involves a lot of right network and strategy to position our brand effectively into the market. It is your way to create and spread influence out there. Influence can create ripples for brand positioning both positively and negatively. Ourea helps you build your brand to be able to stand out in the crowd.
Consult it right
Brand Consultancy in this biz world involves a lot of in-depth marketing expertise, brand analysis, and solutions to the companies to help them successfully sell their products attaining the business goals and objectives. We at Ourea help you strategies and plan accordingly to create a unique and innovative brand. We provide you the best expertise with our pool of experts to guide you rightly. Ourea helps to brand your firm in the utmost professional way making you visible to your audience and enhance your business.
In the present day global scenario with too much competition in the market, it’s quite ideal to create a strategy to get some control over how people perceive your business. Ourea aims at building a cohesive branding for your venture to make your product/service stand out among the plenty of options consumers have. Having been established as one of the leading branding companies in Kochi, Kerala, we are involved in the constant process of building your brand persona that appeals to people’s emotions by getting them connected to your company. Branding allows you to build relationships with your audience eventually turn them into loyal customers. We create a solid brand for you that provides your audience a memorable experience with visually appealing elements such as a distinct logo, attractive colors that along distinguish your company /product in the competitive market.
Our team of experts will perform extensive research to ensure the best strategy is incorporated in your brand’s success.The research we accumulate will be through the best industrial tools so that your business doesn’t stay behind! We perform comparative analysis for similar domains in your industry so as to bring out your USP.
We will help you arrive at a brand proposition and we promise that it will be easy-to-understand, unique, engaging, consistent and relevant to your target audience. The proposition should address your target audience’s needs directly as well as their future aspirations from the brand. Simplicity | Flexibility | Purpose | Openness
We will arrive at a classy and attractive brand slogan for your business. Our team of copywriters will analyse your brand and come up with a slogan that will win your target audience over. The slogan will be eye-catching yet simplistic so that customers get your message. Ourea’s branding wing brings out the perfect brand slogan for your brand.
Your brand’s name is like a mascot that highlights your brand. It’s important that you pick the right name for your brand. We will help you choose a name that will resonate with your target audience. The name will be easily identifiable and will stand out among competitors.
Choosing the right logo for your brand involves a lot of decisions. Don’t just go for the most beautiful logo available. Arrive at that logo after a long process where you decide on aesthetics and how the logo will appeal to your audience. We will help you come up with the best logo insights
Your brand story will be made compelling by us to give your business a big boost. We will ensure that your target audience develops empathy for your brand, allowing them to connect for the long-term. We display your stories in most creative forms crafting you into brand.
BRAND IDENTITY DESIGN
Lacking the visual representation of values and “personality” for your brand ?
Ourea will help you create a unique brand identity for your product/service from brand naming, designing the logo concept to creating a brand story , so that our targeted audience will memorise the experience from your brand. Ourea includes all the visual elements associated with your brand, from your logo and typography to colours, product packaging design, website design, and even your social media graphics. We Identify Your Competition, Write Your Creative Brief & Design Your Individual Elements required for identifying the brand in the market .
LOGO CONCEPT DESIGNING
Ourea, the leading branding agency in Kochi , Kerala has a team of experts who will perform extensive research to ensure the best strategy is incorporated in your brand’s success.The research we accumulate will be through the best industry tools so that your business doesn’t stay behind!
WE CARVE YOUR LOGO PUTTING YOUR BUSINESS ON THE MAP AT A NOMINAL COST.
A color palette is a selection of 2 or 3 colors to represent your brand. We understand the psychology behind choosing brand colours and will choose attractive colours that strike a chord with your target audience.
COLOURING YOUR BRAND TO APPEASE THE EYES AND HOOKING THE AUDIENCE SHALL GARNER OPTIMAL VISIBILITY TO YOUR BRAND
At Ourea, the best branding agency in Kochi, Kerala will help you,to have a distinctive approach to use the right typography for your brand, right through to a fully bespoke typeface. Every brand should be aware of typography’s power as a differentiator, and have a strategy for using it in the most appropriate way.
BRAND TYPOGRAPHY EXUDES An IMPORTANT ARENA TO SHOWCASE YOUR BRANDING STRATEGY.
A great web design should be minimalistic, functional and easy-to-process, keeping in mind what your product/service is about.
Since the website is key to getting leads, you need to focus on getting every element right, from design and copy to font and imagery.
LET YOUR WEBSITE BE YOUR BUSINESS CARD, ENABLING THE WINDOW TO FRUITFUL TENURES.
WEBSITE DESIGN FOR YOUR BRAND.
Ourea make sure your brand stays firm and relevant. To strengthen your brand, you must develop it as per a consistent brand strategy. After getting your branding strategy at the right place, Ourea makes sure that you have the right tools for interacting with your market. This includes everything from your logo to your website and brand identity tools like taglines, slogans and a lot more. We create story, name, concept and slogans for your brand to get you the right attention in the market.
Targeting the potential audience is our motto to position your brand effectively to the right group. We delve into necessary ingredients that can cook the right dish to suit the palate of your target audience. Be it designing the logo with a concept, to choosing colour and designing of website, we intend to create the right impact for you. We create platforms to attract your targeted audience via visual designs digital marketing and interactive websites.
With Ourea’s brand architecture strategy; your products, services and sub-brands will be categorized and positioned as they need to be. We assist them grow individually as well to ensure that they are all connected together so as to strengthen the values of your business. Ourea make sure that every part shines on its own .
Brand extension is an important way of strengthening brand equity. When your brand equity is firm and strong, you can use it to increase and mark your presence in other fortes. Ourea helps you conceptualise and get a clear idea about how much expansion is feasible for your business.
Business stationery with impeccable design and color schemes says a lot about your brand. Personalized business/ visiting cards, letterheads, envelopes, notebooks, etc., are also extremely effective marketing tools conveying a message to the existing and potential clients about your company and brand in a rather non-intrusive manner. Before convincing someone to buy into your product or service, you must nurture them through the buyer’s journey with the right collaterals for each stage. Pushing for a hard sell right off the bat will not work. Ourea helps in serving with unique & personalized stationeries for your product/services that would showcase your brand image establishing a solid relationship with your clients. Being the pioneer branding agency in Kerala we work on an effective business strategy that will help to use these collaterals as marketing and networking tools to impress both existing and potential customers
Marketing provides limitless possibilities for content creators. Print? Radio? 3D videos? WhatsApp newsletters? It has all been done before. And you can do it, too. Enough to never get bored creating the same thing over and over again? Creating the right marketing collaterals such as a brochure, catalogue, flyer or presentation slide is never hurdle with Ourea, the top notch branding agency Kochi, Kerala.
Product packaging design is an integral element in positioning your product in the market. With our team best graphical designers, we have established ourselves as a prominent branding agency in Kerala. The visual appeal that our designers create includes the perfect balance of color, theme, rhythm, fonts on wrapping a box definitely helps in seeking the attention of your targeted audience. Our ultimate aim through flawless packaging design is to meet business & marketing objectives communicated to our consumers creating an aura for the brand & helping to establish an inclination towards the product.
Brand positioning leaves a long-lasting impression on your customers. The more they associate positivity with your brand, the more likely they are to purchase from you rather than your competitors. Depending on various tactics such as competitive pricing, attractive packaging, and exciting promotions we can attract potential leads into customers and transform them into repeat customers.Ourea with its right strategic approaches helps to position a brand which in turn establishes us as one of the top-rated branding agencies in Kochi.
Customer Based Strategy
Companies focused on service sector where client needs to given full attention & satisfaction needs this type of brand positioning.The most tangible benefit of this strategy is that great customer service will help justify a higher price point.
A convenience-based positioning strategy highlights that a company’s product /service has an ease & convenience in usage when compared to its competitiors. This convenience can be based on factors like location, ease-of-use, wide accessibility, multiple platform support.
Price Based Strategy
Ourea identifies company that uses a price/affordabilty as their main differentiator & position it in market accordingly.Once the approach is to position your product as the cheapest on the market, a large volume of customers gets generated making an easy way to get prospects to convert.
Quality based strategy
Brand conscious people are more focused on to emphasize the quality product/service where cost is never a constraint. The quality of a product is displayed through exceptional craftsmanship, high-quality materials, and even sustainable practices that make it more expensive to produce.
Differentiator based strategy
A venture whose targeted consumers are innovation-driven, then adopt differentiator positioning strategy.It relies on a product’s uniqueness or innovative qualities in comparison to the traditional competition. Once this strategy is implemented ,consumers who value innovation will be attracted to your brand and product.
Social media Strategy
The key is to choose the right channels your target market uses the most. The factors to consider when choosing a social media platform for your brand strategy to identify which social media channel your target audience spends more time and where do your target audience looks for information and advice.It really helps to attract targeted customers at a better rate.
Brand management plays an integral part in increasing the customer loyalty along with establishing meaningful brand awareness. At Ourea , being a pioneer brand agency in Kerala, we make sure that brand recognition, brand equity & brand loyalty of the brand create is continuously assessed so as to bring an overall effective & successful brand management. What makes Ourea- one of leading branding company in Kerala. The magic is that we ensure that we take care of brands we created displaying them as vital players in industry in their own domains through balanced brand management.
Our brilliant team of brand strategist & creative graphical designers creates brand equity & value through reputation, impression and perception. The key aspect of Ourea – prominent branding agency in Kerala is that we ensure that our brand creatives & strategy helps you to changes the dynamic of a product/service offerings that your company makes. This in turn provides businesses opportunities due to the customers trusting the brand over their perception of the product/service.
We firmly believe that it is highly essential for your audiences to identify your brand without hearing or seeing the brand name.Hence we create visual identities like brand slogan, color palette, logo or packaging designs based on concepts & unique themes that’s owned by only you making your lead customers to recognize the brand.Knowing the true power thing of a brand ,we are in constant process to keep the standards along with action & plans that would maintain your connection with customers ,which in turn reflects your growth in business.
To adhere to the brand consistency,visual elements need to be used correctly bycreating guidelines and rules that ensure they stay relevant across different mediums throughout new challenges.With a combination of your content and the description of innovative features and services provided, we assure that the brand would influence and inspires it customers, giving them good reason to purchase a product or service ,sustaining the loyalty towards the brand.In order to truly create a successful brand management strategy, brand assets need some special attention & re evaluation according to the trends & upgrades in the industry.